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influencers—not-news-outlets-or-politicians—’dominated’-election-online:-report
Influencers—Not News Outlets or Politicians—’Dominated’ Election Online: Report

Influencers—Not News Outlets or Politicians—’Dominated’ Election Online: Report

Last updated: October 9, 2025 5:48 pm
By The Canadian Press
1 Min Read
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Influencers—Not News Outlets or Politicians—‘Dominated’ Election Online: Report

A smartphone showing Meta’s blocking of Canadian news content on their Instagram social media app is shown in a photo illustration, in Toronto, on Aug. 1, 2024. The Canadian Press/Giordano Ciampini

Influencers had the “loudest voices” online in this spring’s federal election, overtaking news outlets and politicians, says a new report.

The report from the Canadian Digital Media Research Network, co-ordinated by the McGill University and University of Toronto-led Media Ecosystem Observatory, looked at the election information environment.

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