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italy-slaps-shein-with-1-million-euro-fine-over-greenwashing-claims
Italy Slaps Shein With 1 Million Euro Fine Over Greenwashing Claims

Italy Slaps Shein With 1 Million Euro Fine Over Greenwashing Claims

Last updated: August 5, 2025 7:49 pm
By Lily Zhou
1 Min Read
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Italy Slaps Shein With 1 Million Euro Fine Over Greenwashing Claims

Workers produce garments at a textile factory that supplies clothes to fast fashion e-commerce company Shein in Guangzhou, Guangdong Province, China, on June 11, 2024. Jade Gao/AFP via Getty Images

The Italian Competition Authority has issued a 1 million euro (about $1.16 million) fine to Chinese fast fashion platform Shein over “misleading” and “deceptive” environmental claims, the regulator said on Aug. 4.

The fine was imposed on Infinite Styles Services Co. Ltd, a Dublin-based company that manages Shein’s websites in Europe.

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